Local Green Points, a provider of waste and recycling services to local authorities, has been awarded new contracts with three boroughs for door to door canvassing projects to engage residents in recycling and waste services.
The company, backed by Green Rewards – a supplier of sustainable rewards programmes, will deliver bespoke campaigns in Rochdale, Westminster and Kingston upon Thames over the coming months.
The Metropolitan Borough of Rochdale has contracted Local Green Points to visit all its 88,000 households to support the roll out of a new weekly food waste collection, as well as changes to the frequency of existing waste and recycling collections. The eight-week project supports Rochdale Borough Council’s target of reaching a 45% recycling rate by 2017.
It has also been appointed by Westminster City Council to engage a total of 41,500 properties across the City, with two separate projects commissioned to promote both new and existing recycling services. One strand of the project will see approximately 17,500 properties visited with the aim of encouraging residents to make use of on-street WEEE recycling facilities, as well as providing information and guidance about local recycling points.
Additionally, a further 24,000 properties across estates in Westminster will be visited to help promote the Council’s new recycling incentive scheme – ‘In it to Win it’ – funded through the Department for Communities and Local Government’s Recycling Rewards Fund.
And finally, the Royal Borough of Kingston upon Thames has appointed Local Green Points to deliver two door to door campaigns. The first in Autumn 2015 is to visit 3,500 households where accommodating a new recycling service may be more difficult. A second campaign will go ahead in Spring 2016 to promote a new recycling reward scheme for residents living in flats; the scheme will aim to increase the amount of food waste being recycled.
Andrew Sherwood, Waste and Recycling Officer at Westminster City Council, said “Westminster City Council are pleased to have the support of Local Green Points on both of these projects. We are very pleased that hundreds of our residents have already volunteered to become local recycling champions, and we look forward to welcoming many more in the future. Plus, we have already seen the results of these campaigns, with a 53% increase in WEEE taken to the targeted WEEE banks”.