Research reveals that 47% of British people recycle old technology and 48% attempt to extend the lifespan of their devices, despite 64% admitting to experiencing eco-anxiety.
Refurbished tech marketplace Back Market commissioned the survey of 2,000 British people, 51% female and 49% male, which was conducted by IPSOS.
According to the research, British people are the least likely in Europe to repair broken devices, only 32% have either rarely or never repaired an electronic device they own, compared to an average of 23% across France, Spain and Germany.
The survey also found that 30% of respondents don’t believe that changing their relationship with technology will have any positive environmental impact. 33% don’t know how to choose more sustainable options and only 21% are likely to adopt circular economy consumption habits.
This research reveals just how pervasive misconceptions are around the impact of tech consumption.
Katy Medlock, UK General Manager for Back Market, commented: “This research reveals just how pervasive misconceptions are around the impact of tech consumption. As we approach ‘consumerism season’ with Black Friday and Christmas around the corner, it’s vital people are made aware of how their purchases and behaviour towards technology impact the planet.
“With e-waste becoming the fastest growing waste stream across the world, polluting both land and sea, education on its impact is key. We must adjust the way we think about new (and old) technology. Repairing, recycling and keeping our devices for longer must become common practice.”